Nu Roc Health and Rehabilitation CTR
Nursing Home · Laona, WI
CMS certification number525623
Contact & location
3576A Nu Roc LnLaona, WI 54541
Forest County
- Phone
- (715) 674-4477
- ZIP code
- 54541 – all care providers
Facility details
- Certified beds
- 50
- Residents per day
- 35.9 (72% occupied)
- Ownership
- For profit - Corporation
- Legal name
- The Bay at Nu Roc Health and Rehabilitation Center, LLC
- Chain
- Champion Care (22 facilities, avg 2.2★)
- Medicare certified since
- July 1, 1997
- Participates in
- Medicare and Medicaid
- Council
- Resident council
CMS star ratings
Staffing
Hours of nursing care per resident per day, from payroll data. More hours generally mean more time for each resident.
- Total nurse staffing
- 3.19 (state 4.21 · U.S. 3.86)
- Registered nurses (RN)
- 0.62 (state 0.99 · U.S. 0.69)
- Licensed practical nurses
- 0.80 (state 0.64 · U.S. 0.86)
- Nurse aides
- 1.77 (state 2.58 · U.S. 2.32)
- Weekend total
- 2.89 (state 3.77 · U.S. 3.42)
- Nursing staff turnover
- 72.5 (state 46.9 · U.S. 45.8)%
- RN turnover
- 88.9 (state 39.7 · U.S. 42.9)%
- Administrators who left
- 0 in the last year
Inspections
- Last standard inspection
- June 18, 2025
- Health deficiencies (last cycle)
- 7.0 (state 9.5 · U.S. 9.3)
- From complaints
- 1
- Citations on record (3 years)
- 17 health · 9 fire safety
| Date | Citation | Severity | Status |
|---|---|---|---|
| 2026-02-11 | Provide and implement an infection prevention and control program. F0880 · Infection Control Deficiencies · complaint inspection |
D No actual harm, potential for more than minimal harm |
Corrected 2026-02-11 |
| 2025-06-18 | Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards. F0812 · Nutrition and Dietary Deficiencies |
F No actual harm, potential for more than minimal harm |
Corrected 2025-07-16 |
| 2025-06-18 | PASARR screening for Mental disorders or Intellectual Disabilities F0645 · Resident Assessment and Care Planning Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2025-07-16 |
| 2025-06-18 | Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents. F0689 · Quality of Life and Care Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2025-07-16 |
| 2025-06-18 | Provide pharmaceutical services to meet the needs of each resident and employ or obtain the services of a licensed pharmacist. F0755 · Pharmacy Service Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2025-07-16 |
| 2025-06-18 | Provide and implement an infection prevention and control program. F0880 · Infection Control Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2025-07-16 |
| 2025-06-18 | Electronically submit to CMS complete and accurate direct care staffing information, based on payroll and other verifiable and auditable data. F0851 · Administration Deficiencies |
C No actual harm, potential for minimal harm |
Corrected 2025-07-16 |
| 2024-05-15 | Electronically submit to CMS complete and accurate direct care staffing information, based on payroll and other verifiable and auditable data. F0851 · Administration Deficiencies |
F No actual harm, potential for more than minimal harm |
Corrected 2024-01-31 |
| 2024-05-15 | Provide and implement an infection prevention and control program. F0880 · Infection Control Deficiencies |
E No actual harm, potential for more than minimal harm |
Corrected 2024-06-03 |
| 2024-05-15 | Provide care or services that was trauma informed and/or culturally competent. F0699 · Quality of Life and Care Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2024-06-03 |
| 2024-02-08 | Keep residents' personal and medical records private and confidential. F0583 · Resident Rights Deficiencies · complaint inspection |
D No actual harm, potential for more than minimal harm |
Corrected 2024-02-23 |
| 2023-02-28 | Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards. F0812 · Nutrition and Dietary Deficiencies |
F No actual harm, potential for more than minimal harm |
Corrected 2023-03-06 |
| 2023-02-28 | Develop and implement a complete care plan that meets all the resident's needs, with timetables and actions that can be measured. F0656 · Resident Assessment and Care Planning Deficiencies |
E No actual harm, potential for more than minimal harm |
Corrected 2023-03-06 |
| 2023-02-28 | Give the resident's representative the ability to exercise the resident's rights. F0551 · Resident Rights Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2023-03-06 |
| 2023-02-28 | Ensure that residents are fully informed and understand their health status, care and treatments. F0552 · Resident Rights Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2023-03-06 |
| 2023-02-28 | PASARR screening for Mental disorders or Intellectual Disabilities F0645 · Resident Assessment and Care Planning Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2023-03-06 |
| 2023-02-28 | Provide or get specialized rehabilitative services as required for a resident. F0825 · Quality of Life and Care Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2023-03-06 |
Severity letters A–L combine how widespread a problem was (isolated, pattern, widespread) with how serious (from potential for minimal harm to immediate jeopardy). How to read inspection results
Fines & penalties
No federal fines or payment denials in the last three years.
Ownership & management
| Name | Role | Since |
|---|---|---|
| Nu Roc Holdings LLC (organization) | 5%+ Direct Ownership Interest · 100% | |
| Ruvel, Menachem (individual) | Corporate Director · NOT APPLICABLE | |
| Weinberg, Yisroel (individual) | Corporate Director · NOT APPLICABLE | |
| Champion Care LLC (organization) | Operational/managerial Control · NOT APPLICABLE | |
| Ruvel, Menachem (individual) | Operational/managerial Control · NOT APPLICABLE | |
| Weinberg, Yisroel (individual) | Operational/managerial Control · NOT APPLICABLE |
Frequently asked questions
What is the rating of Nu Roc Health and Rehabilitation CTR?
Nu Roc Health and Rehabilitation CTR has a 4-star overall rating from the Centers for Medicare & Medicaid Services on a scale of 1 to 5, compared with a 3.0-star average in Wisconsin.
How many beds does Nu Roc Health and Rehabilitation CTR have?
It has 50 certified beds and cares for about 36 residents per day.
Has Nu Roc Health and Rehabilitation CTR been fined?
CMS lists no federal fines or payment denials in the last three years.
Who owns Nu Roc Health and Rehabilitation CTR?
It is part of Champion Care and is classified as for profit - corporation. See the ownership table above for all owners and managers reported to CMS.
What is the phone number of Nu Roc Health and Rehabilitation CTR?
(715) 674-4477. The facility is located at 3576A Nu Roc Ln, Laona, WI 54541.
Source: CMS Care Compare, August 2026. Information is provided as published by CMS; verify details directly with the facility.