Shore Pointe Care Center
Nursing Home · Eatontown, NJ
CMS certification number315177
Contact & location
139 Grant AveEatontown, NJ 07724
Monmouth County
- Phone
- (732) 542-4700
- ZIP code
- 07724 – all care providers
Facility details
- Certified beds
- 178
- Residents per day
- 145.1 (82% occupied)
- Ownership
- For profit - Partnership
- Legal name
- Gateway Care Center, LLC
- Chain
- The Rosenberg Family (16 facilities, avg 2.7★)
- Medicare certified since
- January 1, 1981
- Participates in
- Medicare and Medicaid
- Council
- Resident council
CMS star ratings
Staffing
Hours of nursing care per resident per day, from payroll data. More hours generally mean more time for each resident.
- Total nurse staffing
- 3.11 (state 3.85 · U.S. 3.86)
- Registered nurses (RN)
- 0.77 (state 0.68 · U.S. 0.69)
- Licensed practical nurses
- 0.48 (state 0.93 · U.S. 0.86)
- Nurse aides
- 1.85 (state 2.23 · U.S. 2.32)
- Weekend total
- 2.67 (state 3.50 · U.S. 3.42)
- Nursing staff turnover
- 38.0 (state 39.7 · U.S. 45.8)%
- RN turnover
- 30.8 (state 37.7 · U.S. 42.9)%
- Administrators who left
- 0 in the last year
Inspections
- Last standard inspection
- January 9, 2025
- Health deficiencies (last cycle)
- 9.0 (state 8.8 · U.S. 9.3)
- From complaints
- 1
- Citations on record (3 years)
- 26 health · 17 fire safety · includes immediate jeopardy
| Date | Citation | Severity | Status |
|---|---|---|---|
| 2025-11-17 | Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents. F0689 · Quality of Life and Care Deficiencies · complaint inspection |
J Immediate jeopardy to resident health or safety |
Corrected 2025-12-11 |
| 2025-01-09 | Provide enough food/fluids to maintain a resident's health. F0692 · Quality of Life and Care Deficiencies |
G Actual harm |
Corrected 2025-01-27 |
| 2025-01-09 | Ensure menus must meet the nutritional needs of residents, be prepared in advance, be followed, be updated, be reviewed by dietician, and meet the needs of the resident. F0803 · Nutrition and Dietary Deficiencies |
F No actual harm, potential for more than minimal harm |
Corrected 2025-01-27 |
| 2025-01-09 | Designate a qualified infection preventionist to be responsible for the infection prevent and control program in the nursing home. F0882 · Infection Control Deficiencies |
F No actual harm, potential for more than minimal harm |
Corrected 2025-01-27 |
| 2025-01-09 | Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely. F0584 · Resident Rights Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2025-01-27 |
| 2025-01-09 | Develop and implement policies and procedures to prevent abuse, neglect, and theft. F0607 · Freedom from Abuse, Neglect, and Exploitation Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2025-01-27 |
| 2025-01-09 | Ensure services provided by the nursing facility meet professional standards of quality. F0658 · Resident Assessment and Care Planning Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2025-01-27 |
| 2025-01-09 | Ensure medication error rates are not 5 percent or greater. F0759 · Pharmacy Service Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2025-01-27 |
| 2025-01-09 | Provide and implement an infection prevention and control program. F0880 · Infection Control Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2025-01-27 |
| 2025-01-09 | Ensure the facility is licensed under applicable State and local law and operates and provides services in compliance with all applicable Federal, State, and local laws, regulations, and codes, and with accepted professional standards. F0836 · Administration Deficiencies |
C No actual harm, potential for minimal harm |
Corrected 2025-01-27 |
| 2023-09-29 | Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely. F0584 · Resident Rights Deficiencies · complaint inspection |
E No actual harm, potential for more than minimal harm |
Corrected 2023-10-19 |
| 2023-09-29 | Make sure there is a pest control program to prevent/deal with mice, insects, or other pests. F0925 · Environmental Deficiencies · complaint inspection |
E No actual harm, potential for more than minimal harm |
Corrected 2023-10-19 |
| 2023-09-29 | Develop and implement a complete care plan that meets all the resident's needs, with timetables and actions that can be measured. F0656 · Resident Assessment and Care Planning Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2023-10-19 |
| 2023-09-29 | Ensure services provided by the nursing facility meet professional standards of quality. F0658 · Resident Assessment and Care Planning Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2023-10-19 |
| 2023-09-29 | Provide care and assistance to perform activities of daily living for any resident who is unable. F0677 · Quality of Life and Care Deficiencies · complaint inspection |
D No actual harm, potential for more than minimal harm |
Corrected 2023-10-19 |
| 2023-09-29 | Provide appropriate treatment and care according to orders, resident’s preferences and goals. F0684 · Quality of Life and Care Deficiencies · complaint inspection |
D No actual harm, potential for more than minimal harm |
Corrected 2023-10-19 |
| 2023-09-29 | Provide appropriate pressure ulcer care and prevent new ulcers from developing. F0686 · Quality of Life and Care Deficiencies · complaint inspection |
D No actual harm, potential for more than minimal harm |
Corrected 2023-10-19 |
| 2023-09-29 | Provide safe, appropriate dialysis care/services for a resident who requires such services. F0698 · Quality of Life and Care Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2023-10-19 |
| 2022-05-26 | Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards. F0812 · Nutrition and Dietary Deficiencies |
F No actual harm, potential for more than minimal harm |
Corrected 2022-05-27 |
| 2022-05-26 | Reasonably accommodate the needs and preferences of each resident. F0558 · Resident Rights Deficiencies |
E No actual harm, potential for more than minimal harm |
Corrected 2022-06-03 |
| 2022-05-26 | Honor the resident's right to a dignified existence, self-determination, communication, and to exercise his or her rights. F0550 · Resident Rights Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2022-05-27 |
| 2022-05-26 | Allow residents to easily view the nursing home's survey results and communicate with advocate agencies. F0577 · Resident Rights Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2022-05-27 |
| 2022-05-26 | Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely. F0584 · Resident Rights Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2022-06-03 |
| 2022-05-26 | Develop the complete care plan within 7 days of the comprehensive assessment; and prepared, reviewed, and revised by a team of health professionals. F0657 · Resident Assessment and Care Planning Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2022-05-27 |
| 2022-05-26 | Provide appropriate treatment and care according to orders, resident’s preferences and goals. F0684 · Quality of Life and Care Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2022-06-03 |
| 2022-05-26 | Provide appropriate care for a resident to maintain and/or improve range of motion (ROM), limited ROM and/or mobility, unless a decline is for a medical reason. F0688 · Quality of Life and Care Deficiencies |
D No actual harm, potential for more than minimal harm |
Corrected 2022-06-03 |
Severity letters A–L combine how widespread a problem was (isolated, pattern, widespread) with how serious (from potential for minimal harm to immediate jeopardy). How to read inspection results
Fines & penalties
2 penalties in the last three years, including $135,795 in fines.
| Date | Type | Amount |
|---|---|---|
| 2025-11-17 | Fine | $108,154 |
| 2025-01-09 | Fine | $27,641 |
Ownership & management
| Name | Role | Since |
|---|---|---|
| Gateway Care Center, LLC (organization) | 5%+ Direct Ownership Interest | |
| Rosenberg, Jonathan (individual) | 5%+ Direct Ownership Interest | |
| Gateway Eatontown Associates LLC (organization) | 5%+ Mortgage Interest · NOT APPLICABLE | |
| Gateway Eatontown Associates LLC (organization) | 5%+ Security Interest · NOT APPLICABLE | |
| Abboud, Walid (individual) | Administrator · NOT APPLICABLE | |
| Capuano, Michael (individual) | Administrator · NOT APPLICABLE | |
| Gateway Care Center, LLC (organization) | Administrator · NOT APPLICABLE | |
| Gateway Eatontown Associates LLC (organization) | Administrator · NOT APPLICABLE | |
| Rosenberg, Jonathan (individual) | Administrator · NOT APPLICABLE | |
| Stern, Samuel (individual) | Administrator · NOT APPLICABLE | |
| Stern, Samuel (individual) | Corporate Officer · NOT APPLICABLE | |
| Abboud, Walid (individual) | Operational/managerial Control · NOT APPLICABLE | |
| Capuano, Michael (individual) | Operational/managerial Control · NOT APPLICABLE |
Frequently asked questions
What is the rating of Shore Pointe Care Center?
Shore Pointe Care Center has a 1-star overall rating from the Centers for Medicare & Medicaid Services on a scale of 1 to 5, compared with a 3.3-star average in New Jersey.
How many beds does Shore Pointe Care Center have?
It has 178 certified beds and cares for about 145 residents per day.
Has Shore Pointe Care Center been fined?
Yes. CMS lists 2 penalties totaling $135,795 in the last three years.
Who owns Shore Pointe Care Center?
It is part of The Rosenberg Family and is classified as for profit - partnership. See the ownership table above for all owners and managers reported to CMS.
What is the phone number of Shore Pointe Care Center?
(732) 542-4700. The facility is located at 139 Grant Ave, Eatontown, NJ 07724.
Other nursing homes in Eatontown
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Jersey Shore Center
Nursing Home · Eatontown, NJ · 158 beds
★★★★
Source: CMS Care Compare, August 2026. Information is provided as published by CMS; verify details directly with the facility.